Email Success Starts with a Clean Subscriber List

Nowadays, you can’t be too careful with who you communicate with online. This can be especially troublesome when you want to share exciting and resourceful information about your company and products.  Way back when, before the CAN-SPAM Act of 2003, we were able to...

Email Benefits Guide: Four Email Newsletter Investments that Payoff

Let’s be honest, sending a company newsletter is a lot of work. You’ve got to manage the scheduling, provide good graphics and imagery, meet a specified length of copy, strategize your in-depth keyword use, and the list goes on and on. But is all the work worth...

3 Email Anxieties and How to Overcome Them

If you’ve seen our education section before, you already know that we love email. rasa.io believes in the importance of email and making sure that organizations everywhere are getting the most they can out of it. If this is your first time viewing our education...