AcademyHealth Customer Case Study: Moving 2 Missions Forward

AcademyHealth is an association with the mission of improving health and the performance of the greater health system by supporting the production and use of evidence to inform health policy and practice. And because our Core Purpose at rasa.io is “To Better Inform...

3 Reasons Why Email Isn’t Dead

3 Reasons Why Email Isn’t Dead Nowadays we see new electronic communication outlets popping up at a more rapid pace than ever. With all of these different outlets for marketing and customer engagement, people are quick to say that the email is dead. Here’s why they...

The Secret to Member Engagement: Part III

Want to know the secret to member engagement? The key to member engagement is listening to your members. On the importance of listening, author Doug Larson once said: “Wisdom is the reward you get for a lifetime of listening when you’d have preferred to...

The Secret to Member Engagement: Part I

The secret to member engagement “The art of listening is the greatest communication tool of all time,” said Arnold Donald, CEO of Carnival Corp. “If you learn to listen, the world will reveal itself to you.” Donald’s first act as CEO was to go on a listening tour. He...