by newrasa | Jan 16, 2019 | Artificial Intelligence, ASAE, Associations, Business, Engagement, technology
ASAE and rasa.io Webinar: Make Your Newsletter Smart In the last webinar, Amith Nagarajan of rasa.io and Robb Lee of the American Society of Association Executives (ASAE) shared how to get started using cutting-edge AI to power newsletter communications. They...
by newrasa | Dec 4, 2018 | Artificial Intelligence, ASAE, Associations, Engagement
An ASAE – rasa.io partnership ASAE: The Center for Association Leadership, which has more than 42,000 members who lead and manage more than 7,300 associations all across the globe and rasa.io have partnered together to bring AI and smart newsletters to...
by newrasa | Sep 25, 2018 | Artificial Intelligence, ASAE, Email Marketing, personalization
Email isn’t dead, but we should still work to improve it To quote a recent post on email engagement from ASAE’s Associations Now: “The good news is that email isn’t dead. Far from it, really.” According to a recent study by Adobe, people check their email often,...
by newrasa | Aug 21, 2018 | Artificial Intelligence, Associations, Engagement
The secret to member engagement is listening to your members In the first part of this blog series, we explored how vital it is to listen to your members in order to keep them engaged. Listening allows you to adapt in order to meet the needs of your members and...