Doug Walner and Renee Bigelow from Align
Align helps manage the higher level strategic goals of organizations. The recipients of their newsletter are eager to receive high quality content. With rasa.io, they can provide it for them in a smart and easy way.
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Read more from the Pushing Send Blog!
How to Engage Association Members in the Digital Age
Recent research on association membership recruitment has found that email has surpassed events and in-person meetings as the most used member recruitment channel, with 67% of associations using events to recruit members and 82% using email. Plus, social media is hot...
How to Use Testimonials in Your Nonprofit Email Campaign
Have you ever opened an email and felt connected because it featured a real person and their story? If you’re a parent and see children who need a meal, it will draw you to the mission. Or, maybe you love dogs and can resonate with a volunteer’s story of finding...
4 Unique Ways to Personalize Communications Using AI
Consider this: An association for environmental professionals tests a new strategy when it sends its quarterly newsletter. Each recipient received a version of the email that felt tailored just for them, with urban planners getting webinar invites on sustainable...