Welcome to the rasa.io learning center.
4 Questions to Refocus Your Peer-to-Peer Referral Strategy and Grow Membership
Member-get-a-member campaigns, where you ask current members to help recruit their contacts, can be an effective way to leverage the power of peer-to-peer referrals. Nearly 70% of associations say that word-of-mouth referrals get their organizations the most new members. If you can intentionally engage your members to reach out to their peers, it...
Most Popular
How to Earn New Real Estate Clients Before You Make Your Sales Pitch
It takes time to sell a home. The typical homeowner took roughly 73 days after their first home tour to close on their new home in 2019, according...
Why Your Startup Needs An Email Newsletter Now
Marketing isn't always a top priority in the pre-launch phase of a business startup. Your plate as a founder is beyond full. Your offering is still...
Why It’s Time to Prioritize Your Association’s Volunteer Outreach
Not only are volunteers an integral part of most associations’ operational and strategic efforts, they are typically some of the most involved...
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![[Podcast] Pushing Send – Episode 13 (Bonus!) with Richard Lindner](https://rasa.io/wp-content/uploads/2020/10/jonathan-velasquez-c1ZN57GfDB0-unsplash-1080x675.jpg)
[Podcast] Pushing Send – Episode 13 (Bonus!) with Richard Lindner
Richard Lindner How the co-founder of an industry-leading digital marketing education...
8 Simple Ways To Retool Your Real Estate Referral Strategy
Referrals are the lifeblood of a successful and long-lasting career in real estate. More...
Master Your Real Estate Referral Outreach In 5 Easy Steps
You’ve put in the work and landed an awesome real estate referral from a client. Now...
Our Favs
Notes from the pandemic: How to write powerful email that connects in trying times
Dan Oshinky’s instinct was to use humor to talk to his email audience about the novel coronavirus that was sickening thousands and starting to shut...
How email helped Entrepreneurs On Fire hit 1 million monthly downloads
John Lee Dumas knew he needed to know more about the people who were listening to his business podcast when he started Entrepreneurs On Fire in...
Why being consistent is the best thing you can do for your email newsletter
There are a lot of factors that go into making a well-read email newsletter, including a catchy subject line, a thoughtful intro and useful content....
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The Podcast
[Podcast] Pushing Send – Episode 13 (Bonus!) with Richard Lindner
Richard Lindner How the co-founder of an industry-leading digital marketing education company thinks about email and how to shift focus and build an editorial-style email...
![[Podcast] Pushing Send – Episode 12 with Ryan Farrell](https://rasa.io/wp-content/uploads/2020/07/ep12_pushingsend2-47-1080x629.png)
[Podcast] Pushing Send – Episode 12 with Ryan Farrell
Ryan Farrell Sending out mass emails feels impersonal more often than not, yet doing them manually is not viable either. What is the solution to combatting the inherently cold...
![[Podcast] Pushing Send – Episode 11 with Sachit Gupta](https://rasa.io/wp-content/uploads/2020/07/ep11_pushingsend-46-46-1080x629.png)
[Podcast] Pushing Send – Episode 11 with Sachit Gupta
Sachit Gupta Email has been around for a while and by many predictions will still be a crucial business tool for a long time to come. It has got such a small learning curve; it’s...
![[Podcast] Pushing Send – Episode 10 with Grant Baldwin](https://rasa.io/wp-content/uploads/2020/07/ep10_pushingsend-45-45-1080x629.png)
[Podcast] Pushing Send – Episode 10 with Grant Baldwin
Grant Baldwin In this episode of Pushing Send, we welcome Grant Baldwin, a public speaker, author, entrepreneur, and the host of The Speaker Lab podcast — a platform where he...
![[Podcast] Pushing Send – Episode 9 with Brennan Dunn](https://rasa.io/wp-content/uploads/2020/06/pushingsend_ep9-44-1080x629.png)
[Podcast] Pushing Send – Episode 9 with Brennan Dunn
Brennan Dunn In this episode we have Brennan Dunn, who will be describing some early lessons in email marketing. Brennan has been in the freelancing world for many years and...
![[Podcast] Pushing Send – Episode 8 with Bill Macaitis](https://rasa.io/wp-content/uploads/2020/06/pushingsend-ep8-43-1080x629.png)
[Podcast] Pushing Send – Episode 8 with Bill Macaitis
Bill Macaitis In this episode, we welcome Bill Macaitis, a marketer who is committed to taking a customer-centric approach in everything that he does. Bill has led marketing at...
![[Podcast] Pushing Send – Episode 7 with John Lee Dumas](https://rasa.io/wp-content/uploads/2020/06/pushingsend_73-42-1080x629.png)
[Podcast] Pushing Send – Episode 7 with John Lee Dumas
John Lee Dumas Ever wonder how you can use your email newsletter to move audience members from passive listening to deeper engagement? Today’s guest, a prolific business...
![[Podcast] Pushing Send – Episode 6 with Joanne Wiebe](https://rasa.io/wp-content/uploads/2020/06/pushingsend-6-40-1080x629.png)
[Podcast] Pushing Send – Episode 6 with Joanne Wiebe
Joanna Wiebe On today’s show, listeners will hear how a renowned copywriter teaches others to sell and promote with email. For Joanna, email is the direct path to revenue for...
![[Podcast] Pushing Send – Episode 5 with Dan Oshinsky](https://rasa.io/wp-content/uploads/2020/06/pushingsend-ep5-38-1080x629.png)
[Podcast] Pushing Send – Episode 5 with Dan Oshinsky
Dan Oshinsky With nearly the entire world at home, it’s an interesting time to be working in email newsletters. Email opens and engagement is as high as it’s ever been, but what...
![[Podcast] Pushing Send – Episode 4 with Lianna Patch](https://rasa.io/wp-content/uploads/2020/05/pushingsend-ep4-37-1080x629.png)
[Podcast] Pushing Send – Episode 4 with Lianna Patch
Lianna Patch We don’t often associate copywriting with humor, but for today’s guest, Lianna Patch, this is a core tenet of her unique approach. As a sought-after conversion...
![[Podcast] Pushing Send – Episode 3 with Josh Spector](https://rasa.io/wp-content/uploads/2020/05/pushingsend-ep3-32-1080x629.png)
[Podcast] Pushing Send – Episode 3 with Josh Spector
John Spector How one guy is teaching others to create and grow amazing email newsletters. His motivation? He's obsessed with the power of an email newsletter. Josh Spector is a...
![[Podcast] Pushing Send Episode 2 with Jay Acunzo](https://rasa.io/wp-content/uploads/2020/05/pushingsend-ep2-25-1080x629.png)
[Podcast] Pushing Send Episode 2 with Jay Acunzo
Jay Acunzo How a content marketer turned podcast producer took a very unique approach to engaging his email list. His trick? He doesn't focus on grabbing audience attention like...
How-To with rasa.io
How to boost your real estate marketing reach with rasa.io
The real estate buying cycle isn’t as fast as it used to be. The typical American homeowner now expects to stay in their home for a median of 13 years, the highest tenure rate we’ve seen in years, according to the National Association of Realtors. This makes it...
How to leverage both HubSpot and rasa.io to build lasting relationships
These days, you would be hard pressed to find an online marketer who isn’t familiar with HubSpot. The platform is a standard bearer for online marketing, blending customer relationship management and automated marketing tools. The platform can help you build a...
How to use UpContent and rasa.io to take your email newsletter to the next level
More businesses are sharing curated content over email, blogs and social media to educate and connect with their audiences. The good news? The internet is an infinite pool of articles, videos and other useful content worth sharing. The bad news? The internet is an...
How to leverage both Mailchimp and rasa.io to build lasting relationships
If you send emails to large groups, chances are you’ve at least heard of Mailchimp, if not joined the hundreds of thousands of people who use it. The platform has set the standard for email marketing automation, allowing users to easily build, send and track...
