Welcome to the rasa.io learning center.

Most Popular

Never miss another post!

Join the other 12,000+ professionals who are getting weekly marketing insights from rasa.io and see what this whole smart newsletter thing is all about.

Our Favs

Explore All Categories

Email Newsletter

Customer Retention

Email Marketing

Customer Acquisition

Content Marketing

People and Culture

Curation

Revenue

View All Posts

Find Leads. Keep Leads. Convert Leads.

Cultivating relevancy through content.

The Podcast

[Podcast] Pushing Send – Episode 12 with Ryan Farrell

[Podcast] Pushing Send – Episode 12 with Ryan Farrell

Ryan Farrell Sending out mass emails feels impersonal more often than not, yet doing them manually is not viable either. What is the solution to combatting the inherently cold nature of the marketing funnel? According to today’s guest, Ryan Farrell, it’s through...

[Podcast] Pushing Send – Episode 11 with Sachit Gupta

[Podcast] Pushing Send – Episode 11 with Sachit Gupta

Sachit Gupta Email has been around for a while and by many predictions will still be a crucial business tool for a long time to come. It has got such a small learning curve; it’s easy to use, it’s intuitive, and it can be personalized for each specific audience. On...

[Podcast] Pushing Send – Episode 10 with Grant Baldwin

[Podcast] Pushing Send – Episode 10 with Grant Baldwin

Grant Baldwin In this episode of Pushing Send, we welcome Grant Baldwin, a public speaker, author, entrepreneur, and the host of The Speaker Lab podcast — a platform where he helps other speakers to start, build, and grow their business. Grant is truly an example of...

[Podcast] Pushing Send – Episode 9 with Brennan Dunn

[Podcast] Pushing Send – Episode 9 with Brennan Dunn

Brennan Dunn In this episode we have Brennan Dunn, who will be describing some early lessons in email marketing. Brennan has been in the freelancing world for many years and currently makes his living by providing software and products to freelancers and consultants...

[Podcast] Pushing Send – Episode 8 with Bill Macaitis

[Podcast] Pushing Send – Episode 8 with Bill Macaitis

Bill Macaitis In this episode, we welcome Bill Macaitis, a marketer who is committed to taking a customer-centric approach in everything that he does. Bill has led marketing at Slack, Zendesk, and Salesforce and he talks about how he has used email to authentically...

[Podcast] Pushing Send – Episode 7 with John Lee Dumas

[Podcast] Pushing Send – Episode 7 with John Lee Dumas

John Lee Dumas Ever wonder how you can use your email newsletter to move audience members from passive listening to deeper engagement? Today’s guest, a prolific business podcaster, John Lee Dumas, shares his earliest experience sending an email newsletter and how he...

[Podcast] Pushing Send – Episode 6 with Joanne Wiebe

[Podcast] Pushing Send – Episode 6 with Joanne Wiebe

Joanna Wiebe On today’s show, listeners will hear how a renowned copywriter teaches others to sell and promote with email. For Joanna, email is the direct path to revenue for every business, especially because it is a much cheaper and less time-consuming way of...

[Podcast] Pushing Send – Episode 5 with Dan Oshinsky

[Podcast] Pushing Send – Episode 5 with Dan Oshinsky

Dan Oshinsky With nearly the entire world at home, it’s an interesting time to be working in email newsletters. Email opens and engagement is as high as it’s ever been, but what is the place of these newsletters currently? Dan Oshinsky, email newsletter consultant,...

[Podcast] Pushing Send – Episode 4 with Lianna Patch

[Podcast] Pushing Send – Episode 4 with Lianna Patch

Lianna Patch We don’t often associate copywriting with humor, but for today’s guest, Lianna Patch, this is a core tenet of her unique approach. As a sought-after conversion copywriter, Lianna blends humor with conversion optimization methods to write high-performing...

[Podcast] Pushing Send – Episode 3 with Josh Spector

[Podcast] Pushing Send – Episode 3 with Josh Spector

John Spector How one guy is teaching others to create and grow amazing email newsletters. His motivation? He's obsessed with the power of an email newsletter. Josh Spector is a digital marketing consultant and writer who’s obsessed with email newsletters and curating...

[Podcast] Pushing Send Episode 2 with Jay Acunzo

[Podcast] Pushing Send Episode 2 with Jay Acunzo

Jay Acunzo How a content marketer turned podcast producer took a very unique approach to engaging his email list. His trick? He doesn't focus on grabbing audience attention like most marketers. He works to earn attention instead. This is Jay Acunzo's story about...

[Podcast] Pushing Send – Episode 1 with Kurt Elster

[Podcast] Pushing Send – Episode 1 with Kurt Elster

Kurt Elster How a struggling consultant started an email newsletter, then eventually became a leading Shopify expert and podcaster. How'd he do it? He took the advice of Shopify's CEO Harley Finkelstein. This is Kurt Elster's story about pushing send. Kurt Elster is a...

[Podcast] Pushing Send – Trailer with Jared & Emily

[Podcast] Pushing Send – Trailer with Jared & Emily

We’re days away from putting the final touches on Season 1 of our new podcast Pushing Send, and we thought we might give our listeners a sneak peek into the show, which is all about people who create amazing emails. The series highlights their strategies and how they...

Pushing Send The Podcast is Launching May 12th

Pushing Send The Podcast is Launching May 12th

We're excited to announce our new podcast! The rasa.io team is launching a brand new podcast called Pushing Send. We'll dive deep into the stories behind some of the best emails and the people who send them. Each episode reveals not only their strategies—but the human...

How-To with rasa.io

Cultivating relevancy through content.

The socially distanced email solution.