Welcome to the rasa.io learning center.

[Podcast] Pushing Send – Episode 4 with Lianna Patch

We don’t often associate copywriting with humor, but for today’s guest, Lianna Patch, this is a core tenet of her unique approach. As a sought-after conversion copywriter, Lianna blends humor with conversion optimization methods to write...

Most Popular

How to leverage both Mailchimp and rasa.io to build lasting relationships

If you send emails to large groups, chances are you’ve at least heard of Mailchimp, if not joined the hundreds of thousands of people who use it....

Your guide to content curation: The dos and don’ts of curation

Content curation is a low-cost, efficient way to keep the conversation going with customers, but it’s easy to mess up. Keep these best practices in...

How to Get Organized and Stay That Way with rasa.io

There are many benefits to sending your audience your newsletter. You want them to: Have a better understanding of your brand. Think of you as an...

Your guide to content curation: What the heck is curation?

Want to know how content curation fits into your overall marketing strategy? You’re in the right...

[Podcast] Pushing Send – Episode 3 with Josh Spector

John Spector How one guy is teaching others to create and grow amazing email newsletters. His...

Looking to boost revenue? Time to invest in your email newsletter

When it comes to boosting revenue, investing in an email newsletter may not be one of the first...

Our Favs

Want to reach more people? Get familiar with these 3 types of marketing emails

Email marketing is one of the most accessible and efficient ways for small businesses to talk to their existing customers. But how do you ensure the...

Make Your Newsletter a Friend: Getting Past the Pitchware

Do you know what it’s like when you meet someone and after a while, you ask yourself when that person is going to stop talking about themselves on...

How to Growth Hack Your Email Subscriber List

In 2010, the term “growth hacking” was coined by Sean Ellis, founder and CEO of GrowthHackers. Growth hacking is a broad term that refers to...

Explore All Categories

Email Newsletter

Customer Retention

Email Marketing

Customer Acquisition

Content Marketing

People and Culture

Curation

Revenue

The Podcast

[Podcast] Pushing Send – Episode 4 with Lianna Patch

We don’t often associate copywriting with humor, but for today’s guest, Lianna Patch, this is a core tenet of her unique approach. As a sought-after conversion copywriter, Lianna blends humor with conversion optimization methods to write high-performing emails that...

Pushing Send The Podcast is Launching May 12th

We're excited to announce our new podcast! The rasa.io team is launching a brand new podcast called Pushing Send. We'll dive deep into the stories behind some of the best emails and the people who send them. Each episode reveals not only their strategies—but the human...

[Podcast] Pushing Send – Trailer with Jared & Emily

We’re days away from putting the final touches on Season 1 of our new podcast Pushing Send, and we thought we might give our listeners a sneak peek into the show, which is all about people who create amazing emails. The series highlights their strategies and how they...

[Podcast] Pushing Send – Episode 1 with Kurt Elster

Kurt Elster How a struggling consultant started an email newsletter, then eventually became a leading Shopify expert and podcaster. How'd he do it? He took the advice of Shopify's CEO Harley Finkelstein. This is Kurt Elster's story about pushing send. Kurt Elster is a...

[Podcast] Pushing Send Episode 2 with Jay Acunzo

Jay Acunzo How a content marketer turned podcast producer took a very unique approach to engaging his email list. His trick? He doesn't focus on grabbing audience attention like most marketers. He works to earn attention instead. This is Jay Acunzo's story about...

[Podcast] Pushing Send – Episode 3 with Josh Spector

John Spector How one guy is teaching others to create and grow amazing email newsletters. His motivation? He's obsessed with the power of an email newsletter. Josh Spector is a digital marketing consultant and writer who’s obsessed with email newsletters and curating...

How-To with rasa.io

How to use UpContent and rasa.io to take your email newsletter to the next level

More businesses are sharing curated content over email, blogs and social media to educate and connect with their audiences. The good news? The internet is an infinite pool of articles, videos and other useful content worth sharing. The bad news? The internet is an...

How to leverage both Mailchimp and rasa.io to build lasting relationships

If you send emails to large groups, chances are you’ve at least heard of Mailchimp, if not joined the hundreds of thousands of people who use it. The platform has set the standard for email marketing automation, allowing users to easily build, send and track...