There are many ways to spread the word. Here’s a list to get you started:

• About Us Page – add a link to your website in the “About Us” or similar section that indicates we are one of your partners. You may use our logo from within our press kit.

• First Blog Post – write a short blog post that describes your partnership with rasa.io. Make sure to mention that it stemmed from your own successful use of the product. If you provide services that complement the rasa.io platform, make sure to mention those.

• Content – content truly is king. Sharing great ideas, tips, case studies, and other useful information is a great way to build inbound traffic to your site. Your content might take the form of blog articles, podcast episodes, or videos. The common thread is to share great ideas to help people with marketing, writing, editing, newsletter tactics, emails, and many other topics. To get some ideas for your own content, we encourage you to stay tuned in to what we’re doing here at rasa.io. We publish new blog posts every week. We recommend you link to our blog posts and podcast episode pages from your site and write your own take on topics related to them. For example, using our Content Curation Guide as a destination to link to, you might write a blog post with content curation tips you’ve used in your own business.

• Testimonials – create a post or a short video about your own experience with the product. Here are some examples of testimonial videos we have published. We are happy to assist you in creating articles or videos to showcase your own use of the product.   

• Podcasts or Videos – if you are a host on a podcast or a guest (same thing with videos) – you can mention your own site, and you can also mention links that you think are interesting. For these formats, make sure to use a branded URL shortener (see the Linking section below for tips) as people will have a hard time remembering a long URL they hear in a podcast. 

• Guest Blog or Podcast Opportunities – ask your friends, colleagues, and others to allow you to guest post on their sites. If they are in related spaces where your content could be interesting to their audiences this could be an easy win-win. You can have links to post back to your site, or directly include links to the rasa.io site from these guest posts. Remember to use links that include your affiliate tracking code so that you get credit for the traffic.

• Web Events – Consider hosting a web event (webinar) where you talk about your own newsletter, one of your client’s newsletters, or perhaps a related topic such as content curation, email marketing, and so on. Market these events as thought leadership and learning opportunities for your audience on your website, social media, and of course in your own newsletter. We are happy to have one of our team members join you on web events if you’d like us to speak on a topic of our expertise from our blog or podcast, and of course to demonstrate the rasa.io product!  

• Social Media – social media can be a great way to spread the word about rasa.io with your audience. You should consider posting links there about the product, but also consider joining conversations that others are having about topics that are related. For example, if you join a conversation about #newsletters on Twitter or LinkedIn you can mention rasa.io and include a link. In these instances, it is best to share a link to content rather than a link to the product directly so that you are engaging in a way that is helpful and informative rather than a “pitch”. That being said, if people are asking which products to use for newsletters, you can certainly share a direct link to our home page.

• Email Newsletter – Here are some simple ways to use your own newsletter to drive referral traffic if you are currently a happy customer of rasa.io:
• There is a branded footer in your newsletter that has rasa.io information in it. If you are using a tier of our service where you are able to opt out of using the branded footer, consider turning it back on as these links will help drive traffic and automatically give you credit.
• Make sure the rasa.io blog is one of your content sources in your newsletter to consider articles we publish to be sent to your audience. Here is our RSS feed to make it easy to add to your newsletter. Make sure to append your affiliate code to each article you include, the RSS feed will not automatically have your affiliate codes on each link.
• Consider adding “Lead Text” in your newsletter from time to time, talk to about your use of the platform and include links there as well. You can find Lead Text options in the Design section of your dashboard. 
• Other Emails – we think newsletters are great, but we also know there are lots of other opportunities to send great email. Take advantage of other emails you send to add a custom footer or other standard message that mentions rasa.io and includes your affiliate link.