by Emily Dowd | Mar 10, 2020 | Content Marketing, Email Marketing, Email Newsletter, Engagement
Originally posted on Marketing AI Institute Nobody likes to realize they’re wasting their time. But some interesting statistics show that marketers might be spending far too much time on emails. Get this: According to the Email Marketing Industry Census, the...
by newrasa | Jun 26, 2019 | Artificial Intelligence, Associations, Engagement, Marketing, Membership, personalization
We are excited to announce our most recent partnership with Naylor Association Solutions! In partnering with Naylor Association Solutions, we will further strengthen our shared goal of improving the quality of association communications and member satisfaction, while...
by newrasa | Apr 24, 2019 | Artificial Intelligence, Associations, data, Email Marketing, Engagement, Marketing, Membership, personalization
Customer data in the digital age is extremely valuable. As marketing technologies advance, more companies are harnessing the data to personalize and improve the customer experience. But although there are plenty of platforms to help organizations gather and store...
by newrasa | Dec 19, 2018 | Artificial Intelligence, Associations, Leadership, Management, strategy, technology
Organizations are adopting AI at a faster rate than ever before. What was once a myth about robots taking over the world is now a tool to automate time-consuming processes and gain better insights from large amounts of data. There is eagerness across the board to...
by newrasa | Jun 12, 2018 | Artificial Intelligence, Association Solutions, Associations, Management, strategy
Oftentimes, businesses come to us not knowing where to begin when they want to implement new, innovative technologies. The idea of using artificial intelligence (AI) to engage their subscribers is daunting. So what do we tell them? Just start. Experiment. Take the...
