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What is Your Newsletter’s Love Language?

What is Your Newsletter’s Love Language?

by Emily Dowd | Feb 14, 2020 | Email Newsletter, personalization

Here’s how you can incorporate Gary Chapman’s Five Love Languages into your newsletter so you can really show your subscribers some love. 1. Acts of Service: Show your readers how much you care by providing information on upcoming conferences, webinars,...
More Engagement, Less Time: ASM Builds a Better Newsletter

More Engagement, Less Time: ASM Builds a Better Newsletter

by newrasa | Apr 9, 2019 | Artificial Intelligence, Associations, Case Study, Engagement, personalization

We began working with the American Society for Microbiology (ASM) in early 2018. ASM set out to achieve three primary goals when beginning our newsletter partnership: To increase newsletter engagement via open and click-through rates. To personalize newsletter content...
Biz New Orleans & rasa.io: A Customer Case Study Celebrating Success

Biz New Orleans & rasa.io: A Customer Case Study Celebrating Success

by newrasa | Apr 3, 2018 | Artificial Intelligence, Business, Case Study

At rasa.io, one of our seven core values is to Celebrate Success: we celebrate our accomplishments and the steps that lead to those accomplishments. And just what does success mean to us at rasa.io? Our core purpose is To Better Inform The World, and that’s just what...

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