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7 Tips to Write Conversion-Focused Nonprofit Email Content

Ultimately, emails are a tool to help your nonprofit drive action. Discover how you can craft emails that engage your supporters and boost conversions.

How to Engage Association Members in the Digital Age

Recent research on association membership recruitment has found that email has surpassed events and in-person meetings as the most used member...

How to Use Testimonials in Your Nonprofit Email Campaign

Have you ever opened an email and felt connected because it featured a real person and their story? If you’re a parent and see children who need...

7 Types of Event Marketing Content to Boost Registrations

If your association wants to increase event registrations, simply sharing the logistics isn't enough. Even if your association’s event has strong...

4 Elements of an Effective Marketing Email Template

You know that feeling when you open your inbox in the morning and see a deluge of unread emails, bad subject lines, and an overload of emojis,...

Re-Engaging Lost Members: What You Need to Know + 4 Tips

Associations and other membership organizations often focus on recruitment — and for good reason. Acquiring a new member is exciting and...