3 Habits of Associations That Are Thriving in the Digital Age
Associations have always worked hard to be a trusted source of content for their members and the industries they represent. Today, they’re...
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How to Keep Your Newest Members Happy
You’ve done the hard work of recruiting a new member and closing the deal. It was likely a team effort, with effective outreach by marketing,...
5 Ways to Improve Your Student Member Engagement Right Now
Associations that offer student memberships have the opportunity to capture new members at the start of their careers. According to Marketing...
4 Questions to Refocus Your Peer-to-Peer Referral Strategy and Grow Membership
Member-get-a-member campaigns, where you ask current members to help recruit their contacts, can be an effective way to leverage the power of...
Why It’s Time to Prioritize Your Association’s Volunteer Outreach
Not only are volunteers an integral part of most associations’ operational and strategic efforts, they are typically some of the most involved...
Australian Dental Association Case Study: A Daily Dose of Dental News
The Australian Dental Association had been publishing an email newsletter prior to working with rasa.io, but they wanted to boost their email...
How to Increase Member Retention with an Email Onboarding Sequence
Are you an association with an objective to develop solid relationships with your new members? Well, you can easily do so by deploying an email sequence campaign.
Strategies for Collecting Feedback from Association Members
Feedback is a valuable source of information for associations to know how your members and target audience perceive your brand, value, and...
The Webinar Email Series: Everything Associations Need to Know
Sending concise and informative emails before and after your events and webinars can help you grow attendance and engagement with members....
The 5 Emails Associations Should Be Sending
To build community and grow your association you need to retain current members, attract new ones, and most importantly, grow engagement....