Marketer Bill Macaitis’ keys to writing short, sweet and highly-effective customer feedback emails
Asking for customer feedback over email is the marketing equivalent of walking a tightrope. You want to be clear on what you’re asking for, but...
Content Marketing
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Marketer Bill Macaitis shares 3 easy tips for taking your email newsletter to the next level
Does your email newsletter read more like a company brochure? It’s time to rethink your approach, says marketing expert Bill Macaitis. Macaitis...
8 Simple Steps to Kickstart Your Real Estate Content Strategy
Whether you’re a seasoned real estate content creator or just getting started, having a content strategy—and revisiting it on a regular...
Boost your real estate marketing reach this year without breaking the bank
People are staying in their homes longer, which means real estate agents need creative ways to stay top-of-mind between sales. Here’s how content marketing helps.
Everything you need to know to launch a real estate content marketing plan in 30 days
Content marketing is a powerful, but underutilized channel for real estate agents to connect with clients. Here is a guide to getting started.
8 types of content marketing in a real estate agent’s toolkit
Content marketing is a growing—but often underutilized—channel for real estate agents looking to connect with an existing or potential client....
The Ultimate List of The Best AI Email Newsletter Software
The team at rasa.io spends a lot of time thinking (and talking) about newsletters because, let's face it, newsletters are our thing! Not to brag,...
7 Simple (But Important) Tips to Increase Your Email Newsletter Click Through Rates
Even in today's age of social media, email newsletters are one of the most effective ways of reaching your audience. Once you've got a lead on...
How User-Generated Content Can Boost Your Email Marketing
This article will inspire you to spice up your email marketing campaigns with user-generated content. Start this practice ASAP and watch your email engagement soar.
5 Ways to Successfully Combine Email and Content
Any great marketing strategy includes email marketing and content marketing - the powerhouses of digital marketing. Leveraging both of these...