Stop Wasting Time And Start Crafting Your Marketing Emails with Accessibility in Mind
You love the power that email marketing gives you. Through email, you’re able to engage your target audience directly, tailoring your marketing...
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8 B2B Email Marketing Trends to Watch Out for in 2022 (Plus Tips)
This year's email marketing trends are all about personalization, simplicity, interaction, and the use of AI tools that allow you to track and analyze the behavior of your audience in order to optimize your email campaigns.
The 3 Best Ways to Use Interactive Content in Email Campaigns
Using interactive content in email marketing can add to engagement and help convert more customers.
5 Email Marketing Mistakes That Are Hurting Your Business (You Can Thank Us Later)
Email marketing is still one of the most effective marketing techniques out there, even in the age of social media. You're probably putting a...
Words Matter: The Importance of Correct Spelling and Common Spelling Mistakes to Avoid When Emailing
You are never going to guess some of the most common misspelled words in the English language! Familiarizing yourself with these words is going to help you to find them and to fix them while writing.
How to Handle Your Email Subscriber’s Shrinking Attention Spans
Email marketing has its own set of challenges. Adding your customers’ shrinking attention span to that list of challenges hardly seems fair, but...
The Power of AI Personalized Newsletters
With our powerful AI personalized newsletters tool, you and your marketing team will never look at email marketing campaigns the same way again.
Crafting Better Subject Lines to Increase Conversions
Let’s be honest. People open emails primarily because of their subject line, and if you want consistently high open rates, your subject lines...
Email Testing 101: What is it And Why is it Crucial to Your Campaigns
Email was, is, and will likely remain one of the most lucrative marketing tools a company has at its fingertips. They require no in-person sales...
Everything You Need To Know About The Importance of A/B Testing Your Email Marketing Campaigns
Nowadays people are dealing with more and more emails than ever before. So how do you write marketing emails that cut through the clutter? A/B...