Get More


Get More RenewalsMembersEngagement

from Your Email List

Stay in touch with your members on a regular basis in a relevant way that isn’t salesy.


Some of the associations we work with!

(And their case studies.)

american marketing association ama blog_ASAE_EndorsedDesignation_RGB
American Society for Microbiology
American Dental Association Logo
HFMA health care financial management association
american marketing association ama blog_ASAE_EndorsedDesignation_RGB
American Society for Microbiology
American Dental Association Logo
HFMA health care financial management association
HFMA health care financial management association
Julie Shoop, Chief Content Officer at ASAE

Grow engagement and strengthen relationships with members

Your members engage with your association in different ways. Many of them used to attend live events, now they might join online webinars, some are active on social media – but they all use email. Email will always be the most efficient and reliable way to keep in touch with your target audience.

Your association must be a regular and relevant presence in their lives.

Our platform engages your members through curated content and builds relationships automatically.


"The platform has significantly enhanced the engagement of our members over the past several years...Open rates and click through rates not seen before at ASAE...Each member gets their own specialized content. Cool!"

– Reggie Henry

ASAE Chief Information and Engagement Officer

It’s unbelievably customized to my personal taste in terms of what I’m looking for.” – Doug W.

Align helps manage the higher level strategic goals of organizations. The recipients of their newsletter are eager to receive high quality content. With, they can provide it for them in a smart and easy way.


"I volunteer for an organization where we'd struggled to write relevant and timely newsletters that offered any real value. Leveraging allows me to produce meaningful, aggregated content that my list is responding to and engaging with...The time needed to drop an email each week is minimal (which is really welcome by this volunteer!)"

– Jason S.

A reviewer on

Dr. Michael Tatonetti
Vice President of Professional Pricing Society (Association)

Retain members and reduce churn

Engagement can mean the difference between renewal and churn. Providing value can mean the difference between a referral or being forgotten.

When your members look back over a year of belonging to your association, what will they think they’ve gained?

We solve the problem of information overload. We can help you deliver relevant information to each of your individual recipients. 

Schedule a demo

Sign up for a quick call and we’ll help you figure out if is a good fit for your organization.


Build stronger relationships


Retain more memberships


Become a valuable resource


Increase engagement


Save time with automation


Provide real benefit

Provide tangible value and benefits for your members

A member of your association is not just a number or a name on a roster. They’re an individual and should be treated like one. 

Most associations send all of their content out to everyone on their list. It becomes a massive collection of information that no one could read in its entirety. The recipients skim to find only the parts that are relevant to them. 

We give associations a way to provide a real benefit regularly for their members. And not just regularly, but relevantly.

 Chelsea Brasted
General Manager at Sidecar (Association-Tech)

"Massively above industry average click thrus for a newsletter that almost creates itself! The AI generated newsletter is bespokely useful for the end user, and subscribers tell me they actually look forward to receiving it....It has become my business's number one marking tool. It has opened up additional revenue streams; I know what performs well and am able to consult back into the industry about content development, based on empirical evidence."

– Heather S.

A reviewer on

“It’s an extremely simple newsletter to put out. It makes it easy on us to have that touchpoint with our audience.” –  Hailey K.

The Idea Village is a nonprofit that supports startups and the people that power them. They use their newsletter to keep their entrepreneurs educated and as an easy way to regularly keep in touch without the work of manually assembling a newsletter every week.


"Excellent, easy-to-use product. Great product and a great team supporting you. It's easy to review and manage content and subscribers and we have a consistently great statistics from our subscribers. We've used our newsletter as one of our lead generation tools and it outperforms all our other offers. We've continued to build our list and remain in front of our members and prospective members each week through our newsletter."

– Jennifer J.

A reviewer on

Improve efficiency through content relationship automation

We all share one common yet scarce resource: time.

When you choose to automate, you are choosing to liberate your team members from redundancy and free them up to build real connections.

Automation generates results because you can engage with a new level of frequency without having to spend more time, effort or money.

 Leah Riley
Executive Director at Association for Healthcare Food Service (Association)

"Depending on how you did your newsletter, rasa reduces the time by 90%. I feel like we added another staff person."

– Mark C.

ISRI Vice President of Communications is a leader in Email Marketing on G2 is a leader in Email Marketing on G2 is a leader in Mid-Market Email Marketing on G2 is a leader in Mid-Market Email Marketing on G2 is a leader in Mid-Market Email Marketing on G2 is a leader in Mid-Market Email Marketing on G2
Read reviews on G2

Growth for Associations

Read some of our top articles on referral strategy, member retainment and more!

5 Ways to Welcome New Members to Your Association

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3 Habits of Associations That Are Thriving in the Digital Age

Associations have always worked hard to be a trusted source of content for their members and the industries they represent. Today, they’re competing for attention against the likes of Google and Facebook. Members can access a flood of content for free online, which...

5 Ways to Improve Your Student Member Engagement Right Now

Associations that offer student memberships have the opportunity to capture new members at the start of their careers. According to Marketing General’s 2020 Membership Marketing Report, 51% of associations offer a student membership, but only 17% of those students on...