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How to Collect First Party Data Through Email with AI
The digital marketing landscape is undergoing a seismic shift. As third-party cookie tracking crumbles under the weight of stricter privacy regulations, such as the General Data Protection Regulation (GDPR), a European Union regulation on information privacy in the European Union and the European Economic Area, and the California Consumer...
Is Your Email Marketing Strategy As Good As It Can Be?
Despite attempts by social media to take the crown, email marketing still reigns supreme as one of the most effective means for communicating to your clientele. Whether it’s because the tactics...
Association Event Follow-Up: 5 Top Strategies for Success
Leading up to your events, you likely invest significant time and resources into promoting these opportunities and encouraging members to register. After all, your success depends on how many...
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7 AI Email Strategies Publishers Must Know
Email marketing has long been a cornerstone for businesses to connect with their audience, foster relationships, and drive conversions. However, the advent of artificial intelligence (AI) is reshaping the digital landscape, ushering in new possibilities for...
How Videos in Email Newsletters Can Drive Engagement
Email marketing is one of many businesses' most cost-effective yet challenging strategies. While sending newsletters requires a minimal budget, crafting messages that drive clicks and engagement takes skill and creativity. With countless email newsletters hitting...
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HubSpot Newsletter Integration: How rasa.io Can Supercharge Your Existing Email Marketing Efforts
If you are already using HubSpot’s Marketing Hub, one of the world’s best-known marketing automation solutions for small businesses, you are already familiar with all of its great features. HubSpot allows users to send highly optimized and seamlessly designed marketing emails and newsletters...
Ready for more from your HubSpot newsletter?
There is no doubt that HubSpot’s marketing hub has some great tools for audience outreach. Still, when you combine those tools with more power, more content, and more flexibility, you will ultimately see more engagement with your audience. For example, HubSpot’s newsletter builder creates...
Using Engagement Data to Personalize Communications for rasa.io and HubSpot
In HubSpot, you can create lists based on virtually any of your contact data: titles, roles, and engagement with your website. By using rasa.io, the world’s only truly personalized email newsletter platform, you can add engagement with your newsletter to that list! With our new HubSpot...
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Join the other 12,000+ professionals who are getting weekly marketing insights from rasa.io and see what this whole smart newsletter thing is all about. Take a look at our newsletter archives.
Pushing Send the Podcast
[Podcast] Pushing Send Episode 44 – Racheal Cook
Racheal Cook How a business coach for female entrepreneurs uses email to grow her community and revenue. This is Racheal Cook's story about...
[Podcast] Pushing Send Episode 43 – Tara McMullin
Tara McMullin How a popular small business strategist mastered email marketing as a key part of her own business growth. This is Tara McMullin's...
[Podcast] Pushing Send Episode 42 – Jackie Bledsoe
Jackie Bledsoe How one author and speaker considers himself an email marketer above everything else. This is Jackie Bledsoe's story about Pushing...
[Podcast] Pushing Send Episode 41 – Jen Boulden & Amanda Steinberg
Jen Boulden & Amanda Steinberg How two of the most successful women at the helm of email newsletter media companies think about email. Here's Jen...
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